Welcome
This is where I write about how to build and run a business. Hiring, pricing, operations, systems, sales process, and leverage. The things that actually move a business forward when they’re done right.
I co-founded Window Tint LA in 2014, grew to $3M a year, and was acquired by American Window Film in 2018.
From there, I co-founded Tint Wiz, a CRM for window tint and PPF businesses, built from the internal system we used to run Window Tint LA. We launched in 2020, became the industry leader, and was acquired by Fullsteam in 2025.
Everything I write comes from experience building and operating real businesses, along with helping other business owners improve their systems, sales process, and day-to-day operations. What worked, what didn’t, and how to think through the next move when you’re in it.
If you’re trying to grow a service business, improve your sales process, fix your operations, or make better decisions as an owner, this is for you.
I also work directly with business owners who want clear thinking on growth, operations, and execution.
Tint Wiz Was Acquired. Here’s the Full Story.
Watch the conversation below about how Tint Wiz started, why this partner made sense, and what’s next.
How to Hire Someone You Don’t Fully Know (Without Ruining the Relationship)
Here’s how I structured a three-year commitment to remove pressure, protect the relationship, and give both sides room to actually perform.
Why Owners Get Stuck Doing the Work Instead of Building the Business
Owners often stay busy doing the work because stepping back feels risky. This post breaks down why that pattern stalls growth and what it really takes to build a business that can run without you at the center of everything.
Keeping Secrets Is a Loser Strategy in Service Businesses
This clip is from a talk I gave in 2017, but the idea has only become more relevant since.
In service businesses, keeping information hidden feels protective, but it usually creates friction, inconsistency, and slow execution. Real advantage comes from owning your process, sharing it clearly, and executing it better than anyone else.
Secrecy isn’t the moat. Execution is.
Why the Next 10 Years Will Reward Well Built Service Businesses
Many service businesses look difficult today because they were built for a different version of the industry.
This post explores why well-built operations may be positioned to benefit as service industries mature, consolidate, and reward businesses designed with long-term intention instead of short-term survival.
Why Two Service Businesses Can Make the Same Money and One Owner Burns Out
Two service businesses can generate the same revenue, yet feel completely different to run. This post breaks down why owner role, leverage, and team structure matter more than top-line numbers, and how growth without change leads to burnout instead of freedom.
Pricing for Survival Is Why Businesses Burn Out
Many service businesses stay busy but still burn out.
This post breaks down why pricing based on “what you can get” quietly caps profitability, how survival pricing feels logical in the moment, and why sustainable pricing is the difference between staying booked and building a business that lasts.
The Easiest Growth Lever Most Service Businesses Don’t Use
Most service businesses already have a growth lever available to them. It’s free, it doesn’t require more leads, and it doesn’t add complexity. This post breaks down why intentional follow-up, done the right way, often outperforms chasing more volume—and how small shifts in attention can create outsized results.
Working More Isn’t a Strategy for Service Business Owners
Many service business owners are working longer hours with the hope that it will pay off someday. This post looks at why that math often doesn’t work, and why cutting can be more powerful than adding.